I got drawn in because I saw the celebs. Lots of celebs. Well, lots of photographs of celebs. What I had become ensnared in was a "gallery exhibit" of Gap ads. In the heart of Chelsea, the epicenter of the gallery scene, Gap Inc. had rented out a space to promote all its famous friends who have posed for the corporation. Entitled "Individuals," the show displayed photographs of everyone from Kim Basinger to Willie Nelson. Some images were small, while others were blown up to Avedon proportions. It was so seductive that I almost bought into it, that this was art and not a very sly marketing ploy. If you missed the "exhibit," don't fret: you can buy its companion catalogue for $150 on Amazon.
Labels: Art exhibits